Iceland’s newest airline has just put tickets on sale.
PLAY Airlines secures operating certificate
Icelandic low cost carrier WOW Air ceased operations in March 2019. Later that year details of PLAY Airlines were announced, which is a new Icelandic low cost carrier founded in part by sometime WOW Air executives. Initially the plans were for the airline to launch in the summer of 2020, but unsurprisingly the pandemic delayed that.
The airline is now just weeks from launching:
- PLAY has secured its operating certificate in Iceland
- The airline has secured lease agreements for iii Airbus A321neos from AerCap
- The first aircraft will take the registration lawmaking TF-AEW, and it’s an A321neo that used to wing for Interjet; it’due south currently in Houston, where it volition be painted, then information technology will be flown to Iceland
- The airline volition launch operations betwixt Keflavik and London Stansted as of June 23, 2021, with more than routes to follow before long thereafter
Eventually the airline plans to operate with a similar business model to WOW Air, offering flights between North America and Europe via the Keflavik hub. Notwithstanding, equally of at present the airline hasn’t requested any sort of permission with the Department of Transportation, so we’re likely a minimum of several months away from the airline launching flights to the United States.
PLAY has secured leases for A321neos
PLAY Airlines routes
Tickets for travel on PLAY Airlines are now on sale, and the airline intends to launch flights to several European cities, including:
- Alicante (ALC) as of July 12, 2021
- Barcelona (BCN) equally of July 15, 2021
- Berlin (BER) as of July ane, 2021
- Copenhagen (CPH) as of July 21, 2021
- London (STN) every bit of June 23, 2021
- Paris (CDG) as of July 14, 2021
- Tenerife (TFS) equally of June 28, 2021
As you’d expect, fares are cheap (think somewhere around $fifty one-way), but the airline also has fees for everything, ranging from carry-on bags, to checked bags, to seating, to priority boarding.
It’s interesting to me that a couple of the launch markets (Alicante and Tenerife) are holiday destinations in and of themselves, and non otherwise huge markets. While I imagine mostly the airline is targeting foreigners who want to fly to Iceland (until service to N America launches), is that the instance with those markets also, or is the airline trying to serve vacation destinations for those in Iceland?
WOW Air’s reincarnation remains a mystery
PLAY is i of just two Icelandaic airline startups right at present. While at that place are some quondam WOW Air executives at PLAY, at that place’s also supposed to exist a reincarnation of WOW Air, equally a businesswoman from Due west Virginia purchased the rights to the airline.
While she has promised repeatedly that the airline would soon relaunch, no one actually knows what’s going on. The airline may become a cargo airline based in W Virginia, may take a coffee shop in Washington, and may go an Italian airline, or something.
In February of this year she claimed that flights would launch in the first quarter, and Icelandic media has started to question if she’south for real. She maintains that WOW Air is yet happening. She as well claims that the airline will be blocking centre seats so that a food hamper can exist placed in that seat:
“It’s for an innovation that has to do with a bit of privacy, equally well every bit the ability to remove nutrient service by galley carts and flight attendants.”
It’s all just so foreign.
Who knows if WOW Air volition ever make a comeback
PLAY sure is moving forrard with launching operations rapidly. The airline will be launching flights as of June 23, with plans to offer flights to 7 destinations in Europe over the summertime. PLAY will fly Airbus A321neos and has a low cost business model. I’m curious to run across how this works, especially without flights from Northward America to Iceland.
I too can’t help but wonder if PLAY however isn’t being a bit aggressive with the timeline here, equally the carrier hasn’t even taken delivery of its first plane.
What do you make of PLAY?