New Apple sectional reveals iPhone 14 price stupor
Apple leaks have revealed that iPhone 14 Pro models volition receive multiple exclusive upgrades and college pricing. But now a new report claims standard iPhone fourteen models will likewise receive a cost bump, despite beingness almost unchanged from their predecessors.
Speaking to The Sun, Dan Ives, head of pop analyst grouping Wedbush Securities, cites supply chain prices as the driving force behind the increase.
“Nosotros believe a $100 cost increase is coming for the iPhone 14,” explained Ives. “Prices have been increasing across the whole supply chain, and Cupertino needs to pass these costs to the consumer on this release.”
If correct, the iPhone 14 lineup would breakdown every bit follows:
• iPhone xiv – $899 (iPhone xiii $799)
• iPhone 14 Max – $999 (iPhone 13 Mini $699)
• iPhone 14 Pro – $1099 (iPhone thirteen Pro $999)
• iPhone fourteen Pro Max – $1199 (iPhone 13 Pro Max $1099)
While the $100 would hurt, particularly for standard models, which will sport the same design, rear cameras and chipset every bit the iPhone 13, the big financial hit comes with the range’s entry betoken jumping from $699 to $899.
This near-30% increment results from Apple discontinuing the v.4-inch iPhone 13 Mini in favour of a half-dozen.7-inch iPhone 14 Max (also tipped to be called the ‘iPhone 14 Plus’), which pushes the iPhone 14 into the base model position.
07/16 Update: now the iPhone fourteen range has started production, leaks are non only accelerating but they are adding a level of detail we have not seen earlier. Reliable anonymous leaker, ShrimpApplePro — the first leaker to reveal the new iPhone xiv Pro dual dial-hole redesign — has now published detailed schematics for the flagship iPhone 14 Pro Max via Weibo.
The headline news is the schematics again support the large number of leaks claiming Apple will scrap the notch, though it is expected to exist retained for non-Pro models. That said, at this phase, the more interesting information for me is the dimensions they reveal:
• iPhone fourteen Pro Max – 160.71 x 78.78 x vii.85mm
• iPhone 13 Pro Max – 160.8 x 78.1 x 7.65 mm
While the differences are slight, they eliminate one popular line of thought: that Apple tree would use the same chassis for iPhone fourteen Pro models every bit their predecessors. Speculation will now accelerate almost what those changes are.
My suspicion is the new 48-megapixel chief photographic camera exclusive to Pro models will be a pregnant cistron. But hopes that larger batteries are behind the increase seem unlikely based on a recent capacity leak. Leak season is well and truly open.
07/17 Update: LeaksApplePro has cast dubiety on Wedbush’south pricing claims. The leaker, who has regularly provided iPhone pricing data in the by, told me the drive for Apple tree in 2022 is to widen the gap betwixt Pro and non-Pro iPhone xiv models and price is one way that the visitor volition do this.
“The difference between the iPhone 14 Max and iPhone fourteen Pro is huge,” the leaker explained. “Apple is really trying to save as much money as possible with the iPhone 14 production, and so I don’t retrieve the company plans on the $100 heighten Wedbush is talking virtually”
While this would exist skillful news for buyers of standard models,
LeaksApplePro does warn that Apple tree is looking to enhance iPhone fourteen Pro prices past at least $100. $799, $899, $1099, $1199 are the prices the insider believes Apple has pinned for the iPhone 14, iPhone 14 Max/Plus, iPhone 14 Pro and iPhone 14 Pro Max at nowadays but they are not locked in:
“Apple tree could definitely change these prices, but right now that’s what’south being considered,” the leaker added.
This breakdown makes a lot of sense. By removing the Mini, Apple tree already increases the entry toll for the iPhone 14 range to $799 from the $699 of the iPhone 13 lineup; and past using nigh of the aforementioned parts for standard iPhone 14 models as the iPhone 13, the visitor avoids major new costs.
This opens the door for higher iPhone 14 Pro pricing, greater hardware differentiation and increased upsell potential. If the leaks are correct, this will be a strategy which polarizes customers at a time of high global inflation. That said, my guess is there will withal be queues around the block when these phones launch in late September/early Oct.
Such a chasm would cause genuine shock. It would also be a difficult sell. Historically, Apple has kept previous generation iPhones on sale at lower prices afterwards their successors’ launch. If Apple tree does this again, opting for a virtually identical iPhone xiii or fifty-fifty iPhone thirteen Mini (which could be as low as $599) would be a no-brainer.
There is one popular industry counterpoint. That is, Apple volition retain iPhone thirteen pricing for the iPhone 14 and the lack of an iPhone 14 Mini will account for a $100 entry-level increase rather than the $200 gap discussed here. Nonetheless, this doesn’t account for the hike in supply concatenation prices, so it may show overly optimistic.
So should you upgrade? Throw in the red-hot rumor that iPhones will move from Lightning to USB-C in 2023 and, for me, I call back this is an upgrade twelvemonth to forget unless y’all’re in desperate need. That said, based on supplier eolith sizes, it looks like another super cycle regardless.